Challenge Detroit: Welcome Hannah!

Challenge Detroit: Welcome Hannah!

Posted by Melissa Summers on Sep 16, 2014

We're excited to welcome a new Challenge Detroit fellow to HelloWorld. Say Hello To Hannah! Name: Hannah Mills Position: Project Coordinator College: Miami University Major: Individualized Studies with…

Apple Announcements: What Features Matter to Marketers

Apple Announcements: What Features Matter to Marketers

Posted by Jessica Lee on Sep 11, 2014

Apple's big rollout was Tuesday, a day sort of like Christmas for many of us at HelloWorld. After watching the industry and consumers' needs, Apple rolled out innovations based on what's happening in the…

Cleveland Rocks: Toybox Takes Second Place at Battle of the Corporate Bands

Cleveland Rocks: Toybox Takes Second Place at Battle of the Corporate Bands

Posted by Samantha Bankey on Sep 08, 2014

For the second year in a row, Toybox took the stage at Fortune's Battle of the Corporate Bands Finals at the Rock and Roll Hall of Fame in Cleveland. The band performed a 30-minute set on Saturday afternoon,…

Cyber Monday Is Mobile Monday : Get Ready Now

Cyber Monday Is Mobile Monday : Get Ready Now

Posted by Jessica Lee on Sep 03, 2014

In 2013 Cyber Monday was the biggest online shopping day in history with a 21% increase in online sales. Mobile sales led the way with more than 17% of total online sales, an increase of 55.4% year over…

Enhance Your Promotion With Media: 5 Tips

Enhance Your Promotion With Media: 5 Tips

Posted by Jennifer Sullivan on Aug 11, 2014

Learn how to enhance your social promotions using digital media campaigns with our 5 best practices.

Facebook Like-gating Update: Are We Like-Minded?

Facebook Like-gating Update: Are We Like-Minded?

Posted by Melissa Summers on Aug 08, 2014

Facebook announced some platform policy changes yesterday and gave developers until November 5, 2014 to comply. ¬†At that point, access to apps or content in return for a Like is forbidden. The new rule…

Black Friday Marketing Tactics For Restaurants

Black Friday Marketing Tactics For Restaurants

Posted by Melissa Summers on Jul 30, 2014

How restaurants can use these Black Friday marketing tactics to increase customer engagement and capitalize on this pivotal time of year.

Marketers' 90-Day Countdown To Black Friday

Marketers' 90-Day Countdown To Black Friday

Posted by Melissa Summers on Jul 28, 2014

Learn how Promotions and Mobile Messaging play an important role in building brand awareness during the Black Friday rush.

HelloWorld at Under 30 CEO: The 70% rule with Raj

HelloWorld at Under 30 CEO: The 70% rule with Raj

Posted by Melissa Summers on Jul 18, 2014

Rajiv Nathan, Director of Business Development at HelloWorld and co-founder of Idea Lemon gives tips on finding balance within your life at work

Social Media Marketing: Snapchat, Geolocation and Brands

Social Media Marketing: Snapchat, Geolocation and Brands

Posted by Melissa Summers on Jul 16, 2014

Snapchat launched location based filters and what this means for Social Media Marketing within the platform.