Using Owned Media To Promote Your Giveaway: Twitter

Using Owned Media To Promote Your Giveaway: Twitter

Posted by Melissa Summers on Mar 31, 2015

You have a Twitter account because you’re a savvy business looking to connect with your customers. Because you’re a savvy brand, you’re also running a marketing campaign and looking for ways to drive…

Using Owned Media To Promote Your Giveaway: Timing

Using Owned Media To Promote Your Giveaway: Timing

Posted by Callie McCain on Mar 24, 2015

So you found the perfect promotion for your brand—time to kick back and watch the hits roll in, right? WRONG. Even the best campaigns require a little promoting, we always tell our clients we’ll throw…

3 Social Thought Starters For CPG Brands

3 Social Thought Starters For CPG Brands

Posted by Theresa White on Mar 20, 2015

Over the past few years, digital grocery shopping solutions have been introduced to the market. However, most consumers are still opting to grocery shop the traditional way, in-store. While consumers may…

Fraud Prevention: What You Need To Know Now

Fraud Prevention: What You Need To Know Now

Posted by Brad Chamberlin on Mar 12, 2015

FACT: In 2014, our Promotion SAFE ™ technology blocked almost 4.5 million fraudulent registrants. Why is fraud a problem we pursue with such veracity? People attempting to fraud the campaigns we produce…

Peter DeNunzio and Jen Gray Make 2015 Techweek100 List

Peter DeNunzio and Jen Gray Make 2015 Techweek100 List

Posted by Melissa Summers on Mar 09, 2015

The Techweek100 list identifies leaders across industries who are making an impact in the regions they operate. We're excited to announce that our CEO, Peter DeNunzio and our VP of Marketing and Creative…

5 Marketing Podcasts We Love

5 Marketing Podcasts We Love

Posted by Melissa Summers on Feb 26, 2015

Are you a podcast listener? We like blogs, LinkedIn, Twitter and other publications to keep up with what’s happening in the industry, but the written word is decidedly limited to certain times and places.…

How Marketers Got Valentine's Day Right

How Marketers Got Valentine's Day Right

Posted by Jessica Kessler on Feb 13, 2015

Brands, big and small, are taking an innovative approach to engage with consumers this Valentine's Day. They're not doing anything you'd likely expect.

Snowfest: 2015 Edition

Snowfest: 2015 Edition

Posted by Melissa Summers on Jan 27, 2015

Team Thundersnow, from HelloWorld, returns to Snowfest 2015, held in Frankenmuth, MI. See the results of Adam, Mike, & Nick, turning a 13 ton block of snow into a snow shark.

How To Match Promotional Strategies to Marketing Objectives

How To Match Promotional Strategies to Marketing Objectives

Posted by Melissa Summers on Jan 20, 2015

Download our latest eBook to learn how various promotional strategies such as sweepstakes and personality quizzes, can help meet marketing objectives.

HelloWorld Year In Review: Our Most Popular Content of 2014

HelloWorld Year In Review: Our Most Popular Content of 2014

Posted by Melissa Summers on Jan 09, 2015

HelloWorld Year in Review: We take a look back at our most popular content of 2014. Included in the list are webinars, status updates, blog posts and more.