5 Marketing Podcasts We Love

5 Marketing Podcasts We Love

Posted by Melissa Summers on Feb 26, 2015

Are you a podcast listener? We like blogs, LinkedIn, Twitter and other publications to keep up with what’s happening in the industry, but the written word is decidedly limited to certain times and places.…

How Marketers Got Valentine's Day Right

How Marketers Got Valentine's Day Right

Posted by Jessica Kessler on Feb 13, 2015

Brands, big and small, are taking an innovative approach to engage with consumers this Valentine's Day. They're not doing anything you'd likely expect.

Snowfest: 2015 Edition

Snowfest: 2015 Edition

Posted by Melissa Summers on Jan 27, 2015

Team Thundersnow, from HelloWorld, returns to Snowfest 2015, held in Frankenmuth, MI. See the results of Adam, Mike, & Nick, turning a 13 ton block of snow into a snow shark.

How To Match Promotional Strategies to Marketing Objectives

How To Match Promotional Strategies to Marketing Objectives

Posted by Melissa Summers on Jan 20, 2015

Download our latest eBook to learn how various promotional strategies such as sweepstakes and personality quizzes, can help meet marketing objectives.

HelloWorld Year In Review: Our Most Popular Content of 2014

HelloWorld Year In Review: Our Most Popular Content of 2014

Posted by Melissa Summers on Jan 09, 2015

HelloWorld Year in Review: We take a look back at our most popular content of 2014. Included in the list are webinars, status updates, blog posts and more.

Holiday 2014: Fred Meyer Coupon Countdown

Holiday 2014: Fred Meyer Coupon Countdown

Posted by Melissa Summers on Dec 08, 2014

HelloWorld reviews Fred Meyer's Coupon Countdown to Christmas promotion. This campaign focuses on email and mobile opt-in during the holidays.

HelloWorld: Meet Lynsey!

HelloWorld: Meet Lynsey!

Posted by Melissa Summers on Dec 08, 2014

MMeet Lynsey! HelloWorld interviews Lynsey who is HelloWorld's Q3 Everyday Hero and is also the Associate Producer on the Xbox Live Rewards Team.

Holiday 2014: Lowe's Canada Winter Wish List Sweepstakes

Holiday 2014: Lowe's Canada Winter Wish List Sweepstakes

Posted by Melissa Summers on Dec 05, 2014

Lowe's Canada utilized a Facebook Sweepstakes to promote customer engagement, and gain newsletter subsriptions, through their Winter Wish List Sweepstakes.

Holiday 2014: Simon Property's 10,000 Holiday Wishes

Holiday 2014: Simon Property's 10,000 Holiday Wishes

Posted by Melissa Summers on Dec 04, 2014

Learn about The Simon Property Group's 10,000 Holiday Wishes campaign utilizing a mobile-optimized site and microsite, which included a $10,000 shopping spree.

Old Navy's 2014 Overnight Millionaire Black Friday Campaign

Old Navy's 2014 Overnight Millionaire Black Friday Campaign

Posted by Melissa Summers on Dec 03, 2014

Old Navy embraced Black Friday in a million dollar way! They opened their doors at 7pm Thanksgiving night and gave the first 500 shoppers across all stores a chance to win $1 million. Last year, Scott…